Did you ever feel you were running around like a chicken without a head?
I did... And at some point, excessively long hours, unclear and ambiguous objectives, social drinking pressure, laddish jokes and “good old-times” commercial practices put me at odds with my professional standards of safety, quality and ethics and affected my health.
It was time to say stop!
I decided to start my own business and I named it "Chicken Without a Head" to always remind me to not do a backflip each time I got a request, to always be coherent with a sensitive strategy and to thrive in the respect of strong ethics and values. Paying tribute to the rise-above-your-failure priestess, Oprah Winfrey: “this is my moment. I own it”.
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